What is a MoonShot?

At Google X, we pride ourselves on moonshot thinking. Moonshots live in the gray area between audacious technology and pure science fiction. Instead of a mere 10% gain, a moonshot aims for a 10x improvement over what currently exists. The combination of a huge problem, a radical solution to that problem, and the breakthrough technology that just might make that solution possible, is the essence of a moonshot.

"When health is

absent; wisdom

cannot reveal

itself, art cannot

manifest, strength

cannot fight,

wealth becomes

useless, and

intelligence cannot

be applied." -

Herophilus.

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